Recalls › United Kingdom › Newt & Co Mermaid Soft Toy and Small Mermaid

Newt & Co Mermaid Soft Toy and Small Mermaid — recall

Consumer goods · United Kingdom · 2025-02-06

Hazard: Choking

Newt & Co Mermaid Soft Toy for choking hazard

Country	United Kingdom
Category	Consumer goods
Published	2025-02-06
Model identifiers	Brand: Newt & Co
Category	Toys
Hazard	Choking
Hazard description	The product presents a risk of choking as small parts may easily detach from the product._x000D_ A young child may place the small part in their mouth, causing them to choke.
Non-compliance	Toys (Safety) Regulations 2011
Remedy	The product has been withdrawn from the market.
Recall number	2412-0040
Official notice	View source ↗

What this means for sellers

Likely platform / channel actions	Marketplaces may delist the same or similar products, freeze or force-remove inventory (e.g. Amazon FBA) and notify past buyers; under GPSR regulators can require platforms to act within 2 working days.
Self-check for comparable products	Small-part size/pull-force compliance; age grading and warning labels.
Rules & standards likely involved	UK GPSR, UKCA · Full guide →

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General guidance only — not compliance or legal advice; the official notice and applicable law prevail.

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