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Homelylife Busyboards — recall

Consumer goods · United Kingdom · 2025-03-19

Hazard: Choking

Homelylife Busyboards pose a choking hazard

Country	United Kingdom
Category	Consumer goods
Published	2025-03-19
Retailer	Amazon
Model identifiers	Amazon product identifiers: X001UUCKR3, FBA15JSM0ST8U000021, X001TB4VQL, FBA15JSM0ST8U000027
Category	Toys
Hazard	Choking
Hazard description	The product presents a high risk of choking as the small parts of the toy, such as the zip, can be easily removed. If a child were to play with the toy without supervision, and the zip became detached, they may mouth it and choke.
Non-compliance	Toys (Safety) Regulations 2011
Remedy	The import has been rejected at the border and destroyed.
Recall number	2502-0132
Official notice	View source ↗

What this means for sellers

Likely platform / channel actions	Marketplaces may delist the same or similar products, freeze or force-remove inventory (e.g. Amazon FBA) and notify past buyers; under GPSR regulators can require platforms to act within 2 working days.
Self-check for comparable products	Small-part size/pull-force compliance; age grading and warning labels.
Rules & standards likely involved	UK GPSR, UKCA · Full guide →

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