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At Performance Stroller — recall

Consumer goods · United Kingdom · 2025-05-22
Hazard: Asphyxiation

At Performance Stroller poses an asphyxiation risk

CountryUnited Kingdom
CategoryConsumer goods
Published2025-05-22
Model identifiersBarcode: 6427641998703; Model: AT—0003-BY (Z1 Black & Z1 Gray)
CategoryChildcare articles and children's equipment
HazardAsphyxiation
Hazard descriptionThe product presents a high risk of asphyxiation due to the lack of warnings, instructions and safety information. Without access to this information, a parent or carer could place the baby in the product in an upright position. If the baby fell asleep, their head could drop forwards, restricting airflow to the lungs and potentially causing positional asphyxia.
Non-complianceGeneral Product Safety Regulations 2005.
RemedyThe import has been rejected at the border.
Recall number2505-0073
Official noticeView source ↗

What this means for sellers

Likely platform / channel actionsMarketplaces may delist the same or similar products, freeze or force-remove inventory (e.g. Amazon FBA) and notify past buyers; under GPSR regulators can require platforms to act within 2 working days.
Self-check for comparable productsSmall-part size/pull-force compliance; age grading and warning labels.
Rules & standards likely involvedUK GPSR, UKCA · Full guide →

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General guidance only — not compliance or legal advice; the official notice and applicable law prevail.

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