Recalls › United Kingdom › Counterfeit “Apple” branded USB-C Power Adapter

Counterfeit “Apple” branded USB-C Power Adapter — recall

Consumer goods · United Kingdom · 2025-07-28

Hazard: Electric shock and fire

Counterfeit Apple USB-C Power Adapter poses electric shock and fire hazards

Country	United Kingdom
Category	Consumer goods
Published	2025-07-28
Model identifiers	Model: A1696; Barcode: 194252157053; Serial number: C3D0375A0ZVPDYNAR02
Category	Electrical appliances and equipment
Hazard	Electric shock and fire
Hazard description	The product presents a serious risk of fire and electric shock as the plug pins are not compatible with BS 1363 sockets and do not connect securely when in use. This could cause the product to overheat and cause a fire. The user could also receive an electric shock when inserting or removing the plug from the socket as there is inadequate protection against the live parts. Improvements are also required to the instructions, and many of the required documentation and markings are not present.
Non-compliance	Electrical Equipment (Safety) Regulations 2016; Plugs & Sockets etc. (Safety) Regulations 1994
Remedy	The import has been rejcted at the border.
Recall number	2507-0047
Official notice	View source ↗

What this means for sellers

Likely platform / channel actions	Marketplaces may delist the same or similar products, freeze or force-remove inventory (e.g. Amazon FBA) and notify past buyers; under GPSR regulators can require platforms to act within 2 working days.
Self-check for comparable products	Cell–charger matching, over-heat/over-charge protection, isolation of hot parts.
Rules & standards likely involved	UK GPSR, UKCA · Full guide →

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General guidance only — not compliance or legal advice; the official notice and applicable law prevail.

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