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Elephant Baby Bath Seat sold via Vicedeal — recall

Consumer goods · United Kingdom · 2025-12-12
Hazard: Drowning

Elephant Baby Bath Seat poses a drowning risk

CountryUnited Kingdom
CategoryConsumer goods
Published2025-12-12
RetailerVicedeal – The listing has been removed by the online marketplace.
Model identifiersListing name: Baby Bath Seats Cute Elephant Baby Bath Chair Bathtub Newborn Safety Shower Fixing Chair Anti-Slip Bath Support Cushion Seat
CategoryChildcare articles and children's equipment
HazardDrowning
Hazard descriptionThe product presents a serious risk of drowning as the product failed to provide adequate and complete support surrounding the child and therefore could result in the child slipping down or out of the seat. The product also did not have a crotch restraint connected to both the sitting surface and the child support._x000D_ The product was not marked, or accompanied, with relevant information, warnings, to enable consumers to assess and take precautions against the drowning risks posed by the product.
Non-complianceGeneral Product Safety Regulations 2005
RemedyThe listing has been removed by the online marketplace (Vicedeal). Owners are advised to stop using the product immediately and keep it out of reach of young children. Contact the distributor you purchased from to request redress.
Recall number2512-0112
Official noticeView source ↗

What this means for sellers

Likely platform / channel actionsMarketplaces may delist the same or similar products, freeze or force-remove inventory (e.g. Amazon FBA) and notify past buyers; under GPSR regulators can require platforms to act within 2 working days.
Self-check for comparable productsCheck your comparable products' design, materials and QC records against the defect described here.
Rules & standards likely involvedUK GPSR, UKCA · Full guide →

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