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Ladybird Peppa Pig and Hey Duggee Books — recall

Consumer goods · United Kingdom · 2026-02-06
Hazard: Choking

Ladybird Peppa Pig and Hey Duggee Books pose a choking hazard

CountryUnited Kingdom
CategoryConsumer goods
Published2026-02-06
Model identifiersPrintings: 2020 and 2021; ISBN: 9780241321539, 9780241448625, 9780241476406, 9780241476772, 9781405947350
CategoryToys
HazardChoking
Hazard descriptionThe products present a risk of choking as the glitter varnish finish on the cover can lift and flake off, creating small parts. These small parts pose a choking hazard to children, particularly those under 36 months of age who have a natural tendency to explore objects by placing them in their mouths.
Non-complianceGeneral Product Safety Regulations 2005
RemedyThe products have been recalled from end users by Ladybird Books Limited. We recommend that owners keep these products out of reach of young children and return it to the distributor for a full refund. For more information, please access: Penguin Recall Page or contact customersupport@penguinrandomhouse.co.uk
Recall number2602-0022
Official noticeView source ↗

What this means for sellers

Likely platform / channel actionsMarketplaces may delist the same or similar products, freeze or force-remove inventory (e.g. Amazon FBA) and notify past buyers; under GPSR regulators can require platforms to act within 2 working days.
Self-check for comparable productsSmall-part size/pull-force compliance; age grading and warning labels.
Rules & standards likely involvedUK GPSR, UKCA · Full guide →

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General guidance only — not compliance or legal advice; the official notice and applicable law prevail.

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